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Sicily with pigs present at Cibus Nebrodi blacks.


..... Innovation can not compete but with the added value of tradition, even if there are geographical cross-contamination. For example, the home of the San Daniele prosciutto, ham, meaning that good to have the distinction of melt on the tongue leaving his world on the taste, for some time using pigs Nebrodi blacks. In addition to their traditional pigs, have chosen to use pigs as a raw material in Sicily, those sturdy blacks Nebrodi pigs whose meat is considered of excellent quality. From the mountains to arrive in Sicily Nebrodi San Daniele in Friuli hams, which are then treated by the method and become San Daniele "prosciutto lords" of which you can not explain the taste, you just have to try. So

Sicily becomes supplier for products "high range", as they say in marketing. But Sicily is present in the mass Cibus and could not be otherwise, given the fierce hope that the combination tourism / food can boost the island's economic recovery. Of course, here in Sicily has come a bit 'in order, stand with "personal" of departments, chambers of commerce, municipalities and provinces, dispensing with the necessary and virtuous capacity for coordination of image and service offerings that only serves to compete in the global market. Nearly 150 companies in Sicily, nearly all the provinces of Sicily and that implementation of the the best local cuisine can put in place. The preserved , fruit, oils , wines, cheeses and small "reserves" of products such as, eg, wild oregano . From the province of Ragusa, 23 companies representing 8 common iblei (Ragusa, Vittoria, Modica, Comiso, Scicli, Ispica, Chiaramonte Gulfi, Monterosso Almo) for excellence. The iblei, enclosed within the stand of the Chamber of Commerce, offered examples of local products such as chocolate - of course - cookies, oils of the hill. Stand if one of Moak of Modica in its objectives, which has already been made on site, to enter fully into the Asian markets of China, Japan, India, overflowing with people virtually without a single cup of coffee consumed.

fierce competition. While the export is one of hope for rebound from the crisis, it is also true that the same strategy (exports) is the object of all, of the 10,000 products on display. Here then is that if the fair can have a sense of participation and a need, over supply and the Sicilian province of Ragusa, it lacks a conscious strategy to offer than the random "basket" of goods or conferences and seminars in which the words collide with the difficulties of growing up Southern.

Maurizio La Micela